THE SILVER AWARD FOR BEST UK CHILDREN'S SLEEPWEAR (BABY) IS... MAGNET MOUSE
Tired parents misaligning the poppers on baby’s sleepsuit for the fifth time can be a thing of the past thanks to Magnet Mouse.
This young British brand have come up with the simple yet groundbreaking concept of using magnet fastenings to do up their babygrows, which means babies can be dressed in their soft cotton, organic jersey all-in-ones in seconds.
Many of our judges loved the classic styling of these babygrows which somehow make the modern magnet twist all the more delightful.
Easy to wash, long lasting and most of all a joy to use for anyone who struggles to keep their baby still during changes this is a fantastic invention.